We created a complete IT and digital growth system for Maison Viet , an authentic Vietnamese restaurant in Barcelona located at Carrer de Nàpols 266 . The client was a young restaurant brand with strong ambitions: high-quality Vietnamese food, a distinctive visual identity, and a clear need to build a predictable guest flow through digital channels. The goal was to move the restaurant away from phone-based bookings and fragmented marketing into a controlled digital ecosystem where every touchpoint supports real business KPIs: acquisition → conversion → retention → reviews What we built 1. Restaurant website with structured menu We designed and developed a modern restaurant website with a strong visual identity, food gallery, structured menu, location details, opening hours, and mobile-first performance. The website was built to be fast, responsive, and SEO-friendly, with a strong focus on mobile users, since most restaurant discovery and booking decisions happen from smartphones. 2. Smart reservation system The core of the project was a custom table reservation system built directly into the website. The booking flow was designed to be fast, simple, and reliable: Mobile-first UX - booking in around 20 seconds 3-tap reservation flow Automatic language detection Client data memory for repeat bookings Duplicate protection on the database level Correct timezone handling for Europe/Madrid Branded bilingual confirmation emails in Spanish and English This made the booking process easier for guests and significantly reduced manual work for the restaurant team. 3. Instant Telegram / WhatsApp notifications Every time a guest makes a reservation, the restaurant manager receives an instant messenger notification with all key details: guest name phone number reservation date time number of guests This helps the team avoid missed bookings, reduce manual email checking, and react faster to incoming reservations. 4. Remarketing announcements for returning guests We implemented a guest remarketing logic that allows the restaurant to send personalized announcements after a visit. For example, after two weeks, a guest can receive a message about: a new dish seasonal matcha a new pho option dessert of the month a special restaurant update This turns one-time visitors into returning guests and helps improve retention without relying only on paid ads. 5. Gamification and review growth mechanics We added gamified mechanics connected to Google review growth. The system includes mini-game style interactions and dessert giveaway logic, encouraging guests to leave reviews in a more natural and engaging way. This supports: more Google reviews better local SEO stronger social proof more organic restaurant discovery For a local restaurant, this directly impacts visibility for searches such as “Vietnamese restaurant Barcelona” . 6. Hidden admin dashboard with analytics We created a private admin dashboard for the owner with a protected access flow and real business analytics. The dashboard includes: total reservations for 14 days, 1 month, 3 months, and all time today’s reservations upcoming bookings confirmed / pending / cancelled breakdown calendar and table views reservation dynamics charts This gives the owner a clear operational overview instead of relying on manual notes or scattered messages. 7. Web analytics and Google Ads tracking We connected the website to analytics and advertising tracking so the business can measure actual results, not just traffic. The system tracks key funnel actions, including: name input email input lunch / dinner time selection reservation button click successful booking submission We also added protection against spam events and connected Google Ads conversions to real reservations. This allows the restaurant to optimize ad spend around measurable business outcomes instead of just clicks.
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